Industry GTM

E-Commerce & D2C GTM

Win Wholesale, Modern Trade & Marketplace Channels

Your D2C brand is growing online — but the real scale comes from B2B channels: distributors, modern-trade buyers, corporate gifting, and marketplace wholesale. We design and run the full GTM to get you into those accounts.

34+

Industry Sectors

90-day

First Results

100%

Industry-Specific

B2B

Channel-Focused

What We Deliver

Concrete GTM outputs tailored to the realities of your industry — not generic frameworks.

B2B Buyer ICP Research

Deep profiles of distributor, category head, and retail buyer personas

Outbound Sequence Kit

5–7 touch personalised sequences for each buyer type

Sales Presentation & Deck

Compelling buyer-facing story with sell-through data and margin models

Channel GTM Playbook

Channel-by-channel playbooks for HoReCa, modern trade, and wholesale

Pipeline Tracking Setup

CRM workflow to manage 50–200 active distributor conversations

Pricing & Margin Framework

Trade pricing models that protect consumer pricing while incentivising partners

Why It Works

Higher LTV per account

B2B wholesale accounts generate 5–8× the LTV of D2C consumers without the paid media cost

Predictable revenue streams

Distributor and modern-trade accounts create repeat order cycles that smooth out monthly revenue

Brand building through distribution

Physical retail presence builds brand trust that online-only brands struggle to manufacture

Faster scale

A single national distributor can unlock 100+ retail points — faster than building them one by one

Who This Is For

This GTM programme is designed for:

D2C brands with ₹5 Cr+ online revenue
Consumer brands entering modern trade
E-commerce founders expanding to B2B
FMCG brands adding direct wholesale
Brand aggregators launching new labels
Marketplace sellers building brand equity

How We Engage

A structured, time-boxed programme with clear milestones at every stage.

01
Week 1–2

Channel Audit

Analyse current channel mix, identify highest-potential B2B channel for first GTM push, and define target account list.

02
Week 3–4

Buyer ICP & Messaging

Build buyer personas per channel, develop tailored messaging frameworks, and create first-version outreach sequences.

03
Month 2

Launch Outreach

Personalised outbound to top 100 target accounts, call scheduling, and first meetings booked. Live pipeline tracking begins.

04
Month 3–6

Optimise & Scale

Weekly pipeline reviews, sequence and messaging refinement, and expansion to next-priority channels based on early signals.

Common Questions

Get Started

Ready to Build Your E-Commerce B2B Channel?

Talk to a Neubrain industry specialist about your B2B GTM challenge today.